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What’s So Special About Social Media?

There was a time when traditional marketing strategies like print media, direct mail, TV, radio and brochures were the only lead management tools available. However, these outdated strategies no longer apply to today’s tech-savvy and always-connected consumers, ones who rely upon social media in order to become real-time, proactive participants […]

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How to Verify Your Facebook Business Page

The following is an excerpt from an article published by NATHAN MENDENHALL Director of Social Strategy at social media today. If your business has a Facebook Page that’s in the ‘Local Business’, ‘Company’ or ‘Organization’ categories, you’ll want to verify your Page’s location with Facebook. This gives you a spiffy gray verification badge, […]

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Social Media Marketing: Connecting Buyers and Sellers

Facebook, Twitter and LinkedIn are considered to be one of the best ways to connect, interact and reach out to friends, family and colleagues. Interestingly, marketing companies have also used this effectively to communicate messages about products, connect with future clients across the world and successfully turn leads into sales. […]