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Search Engine Optimization

Local Business SEO – Gain Customers by Targeting Where and When They Search

Our Services

Search Engine Optimization for Local Businesses

Location. Location. Location. It’s true for physical stores and it is true for search engines as well. If you are not on page one, you might as well forget new business.

46% of all Google searches are looking for local information

Local SEO (Search Engine Optimization) is the process of ranking your website so that when someone looks for your website, they find it. Location-based searches don’t only mean you mention your address on your website. There is a lot more to it. Simply put, it is a data set comprised of all the areas in which information exists about a particular business location online.

  • Google Search
  • Websites
  • Directory listings
  • Voice Search (Waze, Alexa, Siri)
  • Social media profiles
  • Review sites
  • Map listings
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Our Services

Getting found is not a simple process but we've got you covered.

Your competition is vying for the same spots you are, but there are only 10 spots on page one of a Google search (3 spots if you want to show up in Google Maps). While you may be thinking that if you search for your own company that and it shows up on page one, you are great. In reality, people are looking for businesses via multiple other methods.

Our Process Includes:

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Content Writing: Yup. It's included.

Content writing is vital for SEO as it directly influences your website’s visibility and ranking on search engines.

We do this by incorporating relevant keywords and phrases to help search engines associate your site with user queries, increasing the chances of higher rankings. Regular content updates demonstrate your website’s activity, leading to better indexing and crawl rates.

Every month we will write informative and engaging content that establishes your authority and expertise in your niche, encouraging user engagement and return visits. Moreover, valuable content attracts backlinks from other websites, enhancing your site’s credibility and authority in the eyes of search engines.

The content we will create each month includes blogs, keyword-specific pages, infographics, videos, and much more.

Content writing drives organic traffic, increases conversions, and ensures long-term SEO success. 

Website development

Locator Pages

Our proprietary location-based program includes hyperlocal landing pages that help single and multi-location businesses connect with local customers. When someone is in a particular area or searches for “near me” terms, your business needs to be ranked where the user sees it.

Pages include SEO-optimized store locator maps added to your website, custom local content, reviews, photos, and even coupons and promotions as requested.

Measuring Success

We will monitor search engine rankings for the chosen targeted keywords on a monthly basis for improvements. After establishing keywords, additional tactics will be added to improve rankings further. As Local Search Engine Optimization is not a one-time effort, it is suggested that six months be used for optimization (3 for testing and 4-6 for content additions and new techniques).

Measure success
Searches are Local
40%
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Targeting Your Niche Market

Niche citations strengthen the association between the needs of the customer and the services business category in which you are listed. When their prospective customers conduct a generic search, search engines recognize the business as categorically relevant and populate their listings in search results.

• Search engine listing claiming & optimization: Google & Bing
• The big four data aggregators
• Top 50 directories
• Popular review sites such as Yelp, Angie’s, or HomeAdvisor
• Social media sites
• Ongoing citation management